Apple Podcasts offer a pair of Top 100 New Chart The day that tracks subscriptions to broadcasts and podcast channels. And as of day one, Amazon is on top.
Amazon’s offering stable dominates the new charts. obsessedAnd the SmartlessAnd the There was something wrongReleased early to subscribers of Amazon-owned Wondery Plus, it took the top three spots among US subscribers’ offerings. The type of exclusive arrangement for a limited time, which is more flexible than the platform-exclusive arrangement that Spotify has with offers like Joe Rogan Experience And the Call her fatherIt seems to be working in boosting subscriptions, even if it’s far from Amazon’s platforms.
Wondery Plus, meanwhile, is the best subscription channel overall in the US, Canada, and the UK. In the US, Sword and Scale + PLUS Light (stylish!), Binge, Luminary, and Pushkin Plus take the next four places.
These new infographics should give those paywall-protected shows and channels, which might not make them into the main ranking, more visible. Personally, I love it because it allows me to monitor what shows that people are willing to spend money.
The caveats are many, of course. Like major Apple Podcasts, these new cartoons use a unique and somewhat opaque definition of “top”. This means: This is not a direct measure of which offers and channels are getting the most subscribers or making the most money – although these elements are considered. Like other Apple podcast charts, these new charts base their ranking on a mix of listeners’ engagement rate, follow up, and finish. Apple spokesperson Zach Khan says they’re also weighing total subscribers and engagement in subscription content hot pod.
tl; DR: Making a lot of money isn’t enough to get to the top of the list – people still have to keep track of that. Although if you were making all that money… you would probably have some big fans anyway.
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